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Setup, Optimize, and Manage Your Google Ads PPC Campaigns
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Service Description
Here’s What I Offer in This Gig:
1. Google Ads Campaign Setup:
I will set up and structure your Google Ads campaigns based on your website and marketing goals. This includes organizing campaigns, ad groups, and ads to target your audience effectively. Whether it’s search campaigns to target keywords or display campaigns to capture visual attention, I’ve got you covered.
2. Keywords Research (Short & Long Tail):
I will conduct comprehensive keyword research to identify the most relevant and high-converting keywords. This includes both short-tail and long-tail keywords to capture a broad and precise audience. I'll also analyze the competition and identify keywords that are cost-effective to maximize your budget.
3. Negative Keywords to Exclude Unwanted Traffic:
Negative keywords are crucial for saving ad spend by filtering out irrelevant traffic. I will create a negative keyword list to ensure your ads are only shown to the most relevant users, helping you avoid wasteful clicks and improving the overall efficiency of your campaigns.
4. Development of Compelling Ads (Responsive & Text Ads):
I will create responsive search ads and text ads that are designed to capture attention and encourage clicks. I will write ad copy that highlights your unique selling points, includes relevant keywords, and adheres to Google Ads best practices to improve your quality score and click-through rate (CTR).
5. Multiple Campaign Types:
I specialize in various campaign types to fit your needs:
- Search Campaigns: Target users actively searching for your products or services.
- Performance Max Campaigns: Leverage the full power of Google's machine learning to target potential customers across all Google channels.
- Video Campaigns: Use video ads to engage your audience on YouTube and Google’s video partners.
- Display Campaigns: Visually attract customers with display ads across millions of websites and apps.
- Call Ads: Drive phone calls directly from your ads, ideal for service-based businesses.
6. Conversion Action & Tag Setup:
I will set up conversion tracking tags to help you monitor leads, sales, and other key actions on your website. This ensures that we can accurately measure campaign performance and optimize based on real results.
7. Ad Extensions Setup:
I will add relevant ad extensions such as site links, call buttons, location extensions, and more. These extensions help make your ad more visible, increase the chance of a click, and provide users with more information upfront.
8. Remarketing Setup:
I will set up remarketing campaigns to re-engage visitors who have already interacted with your website but have not yet converted. This helps keep your brand top-of-mind and increases conversion rates by targeting warmer leads.
9. Manual Bidding & Budget Optimization:
I use manual bidding strategies to control costs while maximizing click-through rates (CTR) and return on ad spend (ROAS). I will optimize your bids and budget allocation across different campaigns to ensure that you're getting the most from your ad spend.
Why Should You Hire Me?
- Boost Sales & Revenue: My campaigns are designed to increase sales by driving high-intent traffic to your website.
- High-Quality Traffic: Through advanced targeting, I ensure that only potential customers who are most likely to convert see your ads.
- Better Quality Score: A high-quality score means lower costs per click (CPC) and better ad placements. I optimize every element of your ads to improve this score.
- Lowest Possible Cost Per Click (CPC): I optimize bids and ad placements to ensure you get the most clicks at the lowest possible cost.
- Higher Click-Through Rate (CTR): With compelling ad copy and precise targeting, your ads will attract the right audience, leading to higher CTRs and increased conversions.
Additional Services I Offer:
- Audience Targeting & Demographic Setup: I will set up detailed audience and demographic targeting based on location, interests, behaviors, and other factors to reach your ideal customer base.
- Competitor Analysis: I'll analyze competitors’ ads and strategies to help position your business advantageously in the Google Ads marketplace.
- Ad Scheduling: I will configure your ads to run at the optimal times for your target audience, ensuring that you're reaching the right people at the right time.
- Ongoing Campaign Monitoring: After setting up the campaign, I will continuously monitor and optimize for better performance over time.
- Custom Reporting: You will receive detailed reports highlighting the performance of your campaigns, conversions, CPC, CTR, and other key metrics. I can provide these reports via Looker Studio, ensuring you have clear, actionable insights.
Why Choose Me?
- 6+ Years of Experience: I have a proven track record of managing successful Google Ads campaigns across various industries and budgets.
- Quick Response & Ongoing Communication: I pride myself on maintaining quick and clear communication with my clients.
- 24/7 Availability: I am available around the clock to assist with your campaigns and address any questions or concerns you may have.
- Zoom Consultation: I offer Zoom consultations to discuss your specific goals, strategies, and ongoing campaign performance.
- Detailed Reporting: You’ll receive comprehensive reports with key performance insights and suggested optimizations.
Ready to Scale Your Business with Google Ads?
With my Google Ads expertise, I can help you drive relevant traffic, increase your sales, and achieve sustainable growth. Whether you're looking for lead generation, e-commerce sales, or brand awareness, my data-driven approach ensures that your campaigns deliver results.
Frequently Asked Questions
What is included in your Google Ads setup service?
My service includes complete campaign setup, keyword research, ad copy creation, negative keyword setup, and basic conversion tracking.
How do you determine the right keywords for my campaign?
I conduct thorough keyword research using tools like Google Keyword Planner and competitor analysis to identify relevant and high-performing keywords tailored to your business.
Will you manage my Google Ads campaigns after setup?
Yes, I offer ongoing management services in the Premium Package, which includes performance monitoring, bid adjustments, and regular reporting.
Can you guarantee results from my Google Ads campaigns?
While I can’t guarantee specific sales or conversions, I focus on optimizing campaigns to drive high-quality traffic and improve your return on investment (ROI).
How do you communicate progress and results?
I provide detailed reports and updates on campaign performance, and I'm available for questions and discussions via Fiverr messages or Zoom calls.
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