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Advanced SEO Audit, Keyword Research & Competitor Analysis
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Houston SEO Expert – In-Depth Website SEO Audit, Advanced Keyword Research & Competitor Analysis
Are you struggling to improve your Google search rankings or facing issues with visibility on search engines? Your website may be suffering from on-page, technical SEO errors, or lack of strategic keyword targeting. As an experienced SEO professional, I can help identify and resolve these issues through a comprehensive SEO audit, advanced keyword research, and competitor analysis—helping you achieve higher rankings and organic traffic.
Custom SEO Audit – Full Website Analysis
I will perform a manual SEO audit using the industry’s best tools, including Ahrefs, SEMRush, and ScreamingFrog, to analyze and evaluate every aspect of your website. This audit will provide you with a detailed, custom report, highlighting errors, and offering actionable recommendations. Unlike automated SEO reports, this analysis includes my personalized inputs, deep insights, and strategies tailored to your website’s specific needs.
On-Page SEO Audit
- Page Titles & URLs: Reviewing page titles and URLs to ensure proper structure, use of primary keywords, and length compliance.
- Headings (H1, H2 Tags): Checking for missing, duplicate, or improperly structured H1 and H2 tags, which are critical for SEO optimization.
- Meta Descriptions: Assessing meta descriptions for SEO-friendliness, proper keyword placement, and click-through rate improvement.
- Image ALT Tags: Identifying missing or improper ALT tags to ensure images contribute to SEO and accessibility.
- Broken Links: Locating and fixing broken links that can hurt user experience and SEO performance.
Technical SEO Audit
- Sitemap Check: Ensuring that the XML sitemap is properly configured and submitted to Google and Bing for indexing.
- Website Indexability: Checking website index status to ensure all important pages are being crawled by search engines.
- Robot.txt Optimization: Verifying the robots.txt file to prevent indexing of unnecessary or harmful pages.
- Page Speed Analysis: Reviewing site load times and identifying ways to improve speed for better user experience and SEO rankings.
- Mobile Optimization: Ensuring the website is fully responsive and mobile-friendly to cater to mobile search users.
- Google Search Console & Analytics: Assessing the proper installation and setup of Google tools to track and improve performance.
- Redirect & Errors: Finding and resolving any 301, 302 redirects or 404 errors affecting user navigation and SEO.
- CSS, JavaScript Issues: Reviewing CSS and JavaScript for any code errors that might slow down the website or harm SEO.
- Google Knowledge Panel Check: Examining your site’s eligibility and setup for a Google Knowledge Panel to increase brand visibility.
Backlinks Analysis
- Backlink Quality: Evaluating the quality and relevance of existing backlinks pointing to your site, including domain authority and spam score.
- Competitor Backlink Profile: Analyzing competitor backlinks to uncover new opportunities for link building and authority enhancement.
Advanced SEO Keyword Research & Competitor Analysis
To help you rank higher and target the right audience, I provide in-depth keyword research and competitor analysis that goes beyond surface-level data. Using a combination of manual research and SEO tools like SEMRush, Ahrefs, and Moz, I will uncover high-performing, profitable keywords tailored to your niche and industry.
Keyword Research
- In-Depth Keyword Research: Identifying primary and long-tail keywords with high search volume, low competition, and high relevance to your website.
- Keyword Search Intent: Analyzing user search intent to ensure you're targeting keywords that align with what your audience is looking for (informational, transactional, navigational).
- Long-Tail Keyword Opportunities: Finding long-tail keywords that can help you rank quickly and easily, with less competition.
- CPC Analysis: Providing insight into keyword value by examining cost-per-click (CPC) data for potential paid campaigns.
- Query Suggestions & Related Keywords: Offering additional keyword suggestions based on search trends and related queries that can help expand your content and rankings.
- Semantic Keyword Research: Utilizing LSI (Latent Semantic Indexing) to find contextually related keywords that support the primary keyword strategy.
Competitor Analysis
- Top Competitors' Keyword Strategy: Analyzing the top competitors in your niche to understand which keywords they rank for and identifying gaps you can exploit.
- Organic Traffic and Domain Authority: Assessing the organic traffic, domain authority, and keyword strategy of competitors to build a competitive SEO edge.
- Competitor Backlink Profile: Reviewing competitor backlink sources to find high-quality link-building opportunities and improve your own domain authority.
- Best Performing Queries & Pages: Identifying which pages and queries are driving the most traffic to competitors' websites to refine your content strategy.
- SEO Opportunities & Recommendations: Offering actionable insights to improve your content, keyword usage, and overall site optimization based on competitor analysis.
Why Choose My SEO Services?
- Manual, In-Depth Analysis: Unlike automated tools, I provide a thorough manual analysis tailored to your website, with personalized recommendations and strategies.
- Advanced SEO Tools: I leverage the best SEO tools like Ahrefs, SEMRush, ScreamingFrog, Moz, and more to provide data-driven insights and opportunities.
- Custom Action Plan: Along with the SEO audit, I’ll provide a step-by-step action plan to fix issues and implement changes for better ranking.
- 24/7 Support & Consultation: I offer ongoing consultation and support to help you understand the audit findings and execute the necessary fixes.
- White-Hat SEO Practices: I only use white-hat SEO techniques that comply with Google’s guidelines to ensure long-term success without the risk of penalties.
Additional Features in Premium SEO Packages
- Advanced SEO Keyword Research & Analysis
- In-Depth Competitor Backlink Analysis
- Google People Also Ask (PAA) Optimization
- Schema Markup & Rich Snippets Optimization
Frequently Asked Questions
. What is an SEO audit?
An SEO audit is a comprehensive analysis of your website's on-page, off-page, and technical factors to identify issues and opportunities for improvement to boost search rankings.
Why is keyword research important?
Keyword research helps you identify the terms your audience is searching for, allowing you to optimize your content and rank higher on search engines.
How does competitor analysis help with SEO?
Competitor analysis reveals the SEO strategies of your rivals, helping you discover keyword opportunities, backlink sources, and content gaps to outrank them.
What are backlinks, and why do they matter?
Backlinks are links from other websites to yours, signaling authority to search engines. Quality backlinks can significantly improve your site’s ranking.
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